214.227.3133
214.998.2092
How We Waste Time on the Internet
Dribbble: Show and Tell for Designers in 120,000 Pixels or Less
Blogs We Read
the PWM BLOG! (yes, we like to read our own blog...)
How To Blog (brought to you by our friends at OrangeCast)
Sites We Think Are Important
Serrv | Serrv.org SERRV is a nonprofit organization with a mission to eradicate poverty wherever it resides by providing opportunity and support to artisans and farmers worldwide.Support third world artisans by purchasing their crafts.
TrickleUp | TrickleUp.org Trickle Up helps very poor people make their way out of poverty. They provide business training, seed capital grants and support to help people launch a microenterprise.
Friends of PWM
Need help with Blogging, Social Media or Reputation Management? Invoke the brilliance of the folks at OrangeCast!
The Collin Small Business Development Center rocks! They offer FREE classes and one-on-one counseling to entrepreneurs getting a small business off the ground. Carol is one of their Specialty Volunteers, so be sure to look for her if you're hanging around up there.
Take Me To The Small Business Development Center!
Books We Recommend
Inbound Marketing: Get Found Using Google, Social Media and Blogs | Brian Halligan & Dharmesh Shah
The Dip: A Little Book That Teaches You When to Quit (and When to Stick) | Seth Godin
The Social Media Marketing Book | Dan Zarella
How to Connect in Business in 90 Seconds or Less | Nicholas Boothman
The best experiences are not only those that we see and hear but those we can also feel. Building such an experience on the web requires a site that interacts with and speaks to your audience.
Websites should be both effective and affective.
Often, a customer has looked over your site and is ready to take the next step, however they often have a hard time finding a phone number or email address. Make it easy for your customers to contact you, with a clearly defined menu tab for “Contact Us” or include your contact information on each page of your site.
Graphics that flash, or animated characters and logos can quickly become annoying to your customers, especially if they continue to “animate” during their visit. Try to reduce the number of distractions competing for the attention of your visitors.
When was the last update to your site? Customers who visit your web site and see a page that contains outdated information quickly lose interest. Your visitors should not be subjected to your Christmas/Holiday promotion when they visit your site in the middle of June.